Paris, December 1, 2022 – A2MAC1, the undisputed global leader in automotive benchmarking, and Lighting Market Intelligence (LMI), a specialist in lighting market expertise and value-added data solutions & analysis, joined forces to provide clients with deep, comprehensive insights on lighting technology options. Their combined best-in-class competencies give rise to a new service, Advanced Exterior Lighting Insights, further extending their exterior lighting benchmarking activities and consolidating A2MAC1 performance, technology, and costing insights.

“A2MAC1’s purpose is to stay attuned to the markets’ evolutions and to anticipate the subsequent challenges our clients will face. While lighting equipment can benefit from regular technological breakthroughs to improve the final product performance and its contribution to overall vehicle aesthetics & safety, it is constrained by rigorous regulations and increasing cost control. In this challenging period, we are extremely proud to be joining forces with LMI and refining our expertise to meet the current and future needs of our clients,” said Stephan Weng, Head of Operations at A2MAC1.

A2MAC1 has been serving its clients with competitive insights for more than 25 years, deconstructing and analyzing complex product assemblies. In recent years, A2MAC1 has extended its core technical benchmarking offering with performance and cost benchmarking data, introducing unique 360° vehicle insights. The company has been benchmarking vehicle exterior lighting for several years, dismantling and analyzing around 20 headlights a year, and more recently adding performance insights thanks to goniometry.
LMI is bringing more than 50 years of combined experience, from R&D and product management to manufacturing processes. LMI will benefit from the synergies established between A2MAC1 and its clients in the field of benchmarking and will further complement A2MAC1’s 360° insight offering thanks to its deep understanding of the lighting market.

“Joining forces with A2MAC1 guarantees LMI’s further development. We know that the automotive sector will experience important changes in the near future. Headlight signature is becoming an even more important way to identify and differentiate various brands. Exterior lighting management will be critical to automotive manufacturers. A2MAC1 understands this critical shift and we are honored that they value our unique and respected niche knowledge in the lighting design industry,” said Kamislav Fadel, Co-Founder of LMI.